Scottsdale, Arizona

Golf instruction built around your swing, not a script.

I'm Dana Whitfield, a PGA Class A professional. For fourteen years I've helped juniors, weekend players, and low-handicap competitors turn confusion on the range into confidence on the course — one honest, video-backed lesson at a time.

Years teaching
14
Years Teaching
Students coached
900+
Students Coached
Average handicap improvement
4.6
Avg. Strokes Gained
Dana Whitfield

Certified

PGA Class A Professional

About Your Coach

Twenty-two years on tee lines, driving ranges, and putting greens.

I grew up caddying at a nine-hole muni outside Flagstaff and fell for the game the way most of us do — one improbable shot at a time. After playing four years of Division I golf, I earned my PGA Class A certification in 2012 and spent six years teaching at a resort academy before opening Fairhaven in 2018.

My teaching philosophy is simple: I don't rebuild swings that don't need rebuilding. Every lesson starts with what you already do well, uses video and launch data to find the one or two changes that actually move the needle, and gives you something specific to feel — not just hear — before you leave the bay.

PGA Class A, 2012

Member, Southwest PGA Section

TrackMan Certified

Launch monitor fitting & analysis

US Kids Golf Coach

Certified junior instructor

Former D-I Competitor

Northern Arizona University Golf

"I never wanted Fairhaven to feel like a factory. Every student who walks in gets the same thing I'd want as a player: someone watching closely, telling the truth, and giving me one clear thing to work on — not ten."

— Dana Whitfield, Founder & Head Coach

3

Bays & a private studio

7

Days available weekly

1

Coach, every lesson

Lesson Programs

Pick the format that fits your game.

Every program includes video review and access to the TrackMan bay. New students start with a complimentary 15-minute fit call so we build a plan around your goals, not a generic curriculum.

Private Lesson

One-on-one, full-bag instruction tailored to whatever's holding your game back this week.

$145 / 60 min

$85 for 30 min

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Playing Lesson

On-course coaching for course management, shot selection, and the mental side under real pressure.

$225 / 9 holes

$375 for 18 holes

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Junior Program

Ages 8–16, small-group coaching that builds fundamentals, etiquette, and love of the game.

$60 / session

$210 for 4-week series

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Best Value

Lesson Packages

Prepaid bundles for students committing to real progress across a season.

$650 / 5 lessons

Save $75 · or $1,200 / 10 lessons, save $250

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How It Works

What to expect, from first call to first lesson.

Lounge seating alongside a Fairhaven hitting bay, where students review video between swings
01

Free Fit Call

A 15-minute phone or video chat about your game, goals, and schedule — no charge, no pressure.

02

Baseline Session

Your first lesson includes video capture and launch-monitor numbers so we have a real starting point.

03

A Focused Plan

You leave with one or two specific changes, drills to reinforce them, and a clip to review at home.

04

Track & Adjust

Each follow-up compares fresh data to your baseline, so progress is visible, not just felt.

Video Analysis & Technology

See your swing the way I see it.

Every bay is equipped with dual high-speed cameras and a TrackMan launch monitor, so we're never guessing. You'll see face angle, path, and ball flight data next to synced video — and every student gets side-by-side clips sent to their phone after the lesson.

  • Dual-angle, 240fps swing capture with instant slow-motion replay
  • TrackMan 4 launch monitor for carry, spin, path, and club data
  • Before/after video sent to your phone within an hour of every lesson
  • Private online log tracking your numbers lesson over lesson

147.2

Ball Speed

12.4°

Launch Angle

243.8

Carry (yds)

Twin TrackMan-equipped hitting bays at Fairhaven Golf Studio

Results

Progress you can see on the scorecard.

4.6

Average handicap strokes gained within 6 months

900+

Students coached at Fairhaven since 2018

63

Junior students who made a high school varsity roster

92%

Of students rebook after their first package

From Our Students

What it's like to work with Dana.

"I'd taken lessons from three other pros and always left more confused than I started. Dana found one flaw in my takeaway in the first ten minutes and I've dropped from a 17 to an 11 in eight months."
RM

Rachel M.

Member since 2024

"Our son has been in the junior program for two years. He's gone from barely making contact to shooting in the low 80s, but honestly the bigger win is how much he loves practicing now."
TK

Tom K.

Junior program parent

"The playing lessons changed how I actually score. Dana doesn't just fix your swing — she teaches you to think your way around a course, which is the part nobody else ever taught me."
JP

James P.

Member since 2022

Book a Lesson

Let's build your plan.

Fill out the form and I'll follow up within one business day to set up your free fit call. Prefer to talk first? Call or email any time during studio hours.

Studio Location

Desert Ridge Golf Range
7400 E. Ridgeview Trail, Scottsdale, AZ 85255

Phone

(480) 555-0148

Email

dana@fairhavengolf.com

Studio Hours

Tue–Sat: 7:00am – 6:00pm
Sun: 9:00am – 2:00pm · Mon: Closed

No spam, ever. I personally reply to every inquiry within one business day.